The Georgette Mag team innovates on the French market and creates the first platform with 100% exclusive content on the world of horses: centred around masterclasses with the greatest riders, the platform also offers numerous editorial tips that give the necessary keys to better understand and better care for your horse.
Riders can find on the Service, free of charge, sections such as "La Relève", "Allo Véto" or "Le Stagiaire". The cohabitation of a subscription model and a free offer is made possible thanks to the multiple business models offered by the OTTO by VOD Factory tool, and allows for the optimisation of traffic.
Among the Freemium contents, Georgette Mag offers "The Podcast", a regular show on equestrian sports news hosted by the passionate Camille XX and Alice Weill. By using the templates dedicated to the series on the OTTO tool, they were able to enhance and promote their audio content.