Crowdfunding as a pre-launch tool
In order to test the appetite of the fans and to make the project known, a campaign of participative financing was launched a few months before the opening of Shadowz. Gathering several hundred contributors, the operation reached more than 300% of its objective and allowed the sale of nearly a thousand pre-subscriptions, ensuring the launch of the site to an already committed and mobilized community.
Support from industry specialists
From its conception to its release, Shadowz has always benefited from the support of professionals in the sector: film critics, directors and influencers have praised the initiative. Genre cinema is often still not very visible in France, especially on general streaming platforms, and before Shadowz it was almost impossible to find a rich offer proposing a quality panorama.
The importance of hyperdistribution
Initially launched as a responsive site, Shadowz intends to quickly accelerate its development and broaden its accessibility. The platform is based on the Otto technology developed by VOD Factory and is available in iOs and Android applications. The VOD Factory distribution network allows the Service to be accessible on Orange TV and Amazon Prime Video. The platform plans to rapidly extend its distribution to other operators, game consoles or OTT platforms.